Easy solution of micro level food processing industry to deal with end consumers
We have already cultivated around 10 tons of Ginger seeds in barren land . Sowing was done in an untraditional way and we are using all the improvement in the product by using herbicides as the treatment for the seeds and the plantation instead of using any chemical fertilizers and insecticides. So far our results are very promising and the crop coming out after 100 days of planting is very good and better than the traditional way of sowing. We are anticipating a 3 times better crop in terms of volume at the time of harvesting. Also with this harvested crop we will use another startup service , named Krishisandhi of Frenzy Farm LLP (DIIP recognized startup) for keeping out the middlemen and doubling the income of farmers by directly selling it to the retailers. Also we are setting up a small scale food processing unit right there in the ginger field with better processing equipment to process ginger to ginger powder and sell that to the market as a health & wellness product , by better supply chain and hence triple the income of farmers with this improved process and supply chain service process.
What is the problem the startup is solving?*
Currently the farmers are migrating from their homeland in huge numbers and looking for jobs in the urban area which is creating unemployment and lower income to farmers and keeping them under the poverty line. The large amount of Agricultural land is baron and of no use. Though the majority of farmers are still associated with lands but younger generation are going away from farming and do not see agriculture as a profitable business and are leaving the agricultural land baron . Also the farming in India is still dependent on chemical filled pesticides and insecticides which on longer run damages the quality of soil and hence reduces the production by huge margin.
How does your startup propose to solve this problem?*
We are providing solutions to the farmers by providing them the technology and methodology by which they can use their baron land for farming and increase the productivity in their crops by very good margin, which can double and even triple their income. We are offering the solution to farmers in different stages of the crop cycle , right from seed purchase , cultivation , AFTER days of sowing activities , harvesting to Supply chain of crops in the market. This will all help them not only in generating a very good amount of income but also save their lands from harmful chemicals.
What is the uniqueness of your solution?
We are using herbicides to increase the productivity in crop production. Our aim is to increase the carbon percent in the soil by constantly using chemical free treatment solutions for plants, hence a big step towards organic free farming. These herbicides are low in cost and increase the production of farmers crops, hence easily affordable by the farmers to implement. also, we have tied up with one of the start-ups which can sell farmers crop directly from farm, land to retailers shop and giving maximum profit to farmers by keeping all the middlemen out at the time of selling crop,
In terms of technology, we are also providing a very easy solution to farmers by having a micro level food processing industry by installing which they can directly deal with the end consumers also.
For the above we already started an example Business model at one of the villages in Tehri district in Uttarakhand where we are doing & implementing all above under the name of Devnirmit Agro Solution, this will be our model to show farmers how they practically do this. Right now, we have cultivated ginger by chemical free means and visibly the crops are out with increased production and in the next 90 days we are setting up a micro food processing unit as well in the farm field.
How does your start-up generate revenue?
We will be acting as a single aggregator and consultant between farmers and the retailers & end consumers. We will be taking consultation fees as a small margin from the farmers from their profits whenever it crossed double the value of which they are getting from the price of mandi. Also, we will be giving consultancy & providing the experts to farmers on commission-based service on setting & running micro food processing unit at their farm land. Another revenue will be the data base in longer run. the data base of farmers whose crops productivity increased by 3 to 4 times or higher after implementing our consultation on chemical free crops cultivation. This database can be sold to various agricultural universities for their research.